ESSENCE OF BRIGHTON
I found this project to be extremely rewarding, I was hired to capture the latest Lexus models available from their Brighton location. After much discussion with the marketing team at Brighton Lexus they agreed with my idea to photograph the vehicles at iconic locations and sceneries in attempt to condition the thought and association that Brighton is Lexus, and vis-versa.
The project found me at Brighton Grammar coordinating students to be involved with some of the shots with the aim to tie Brighton Lexus further into the community.
ON THE JOB